Objectives
Uway’s objective was to build a centralized digital operating platform for FECO X3, connecting agent management, customer CRM, orders, commission policies and vehicle measurement reporting in one system. The solution was designed to standardize the customer journey, help employees follow each stage of the sales and after-sales process, and give the CEO real-time visibility into pipeline performance, overdue follow-ups, conversion rates, customer segments and before-and-after vehicle results. The platform creates a more consistent data foundation for daily operations, management reporting and future business expansion.
Challenge
As FECO X3 expanded its distribution network, customer data, agent activities, orders, commissions and vehicle measurement records were being managed across multiple workflows. This made it difficult for the internal team to follow each customer consistently, control the eight-step sales process and provide management with a reliable view of business performance. The platform also needed to support FECO X3’s specific operating model, including vehicle measurement reports that compare combustion indicators before and after installation, while remaining scalable for a growing distributor network. FECO X3 positions its solution around supporting lower emissions and improving fuel efficiency for vehicles, so traceable operational and measurement data was especially important.
